Lancôme launches First Beauty Tech Flagship in Southeast Asia!

In celebration of the 13th year since the launch of the Lancôme Advanced Génifique, Lancôme spotlights this iconic #1 anti-aging serum and the latest in beauty technology in a physical flagship at the heart of Orchard Road, outside Mandarin Gallery.

Open to the public from August 25 to September 7, Lancôme promises consumers a fully immersive and Grandeur activation. Discover the Microbiome-Skin barrier connection with its number one iconic Advanced Génifique Serum and the microbiome science behind it. Visitors may also experience the Lancôme Skin Screen, developed with 100% in-house algorithms to allow more inclusivity and better accuracy in its most advanced skin analysis service, and consult with Lancôme Singapore’s very own National Skincare Expert, one of ten selected globally, for expert beauty advice.

Visitors can step into the science behind Lancôme’s signature beauty product at the Beauty Tech Flagship with a fully immersive educational gallery, complete with light projections, offering the public insight into the brand’s futuristic world of Beauty Tech as well as the science that powers Lancôme’s Advanced Génifique. A Write Your Strength Studio will also be stationed at the Flagship to invite members of the public to be part of this inspirational campaign to express yourself by writing your strengths in the lightwriting booth. 

The Lancôme Advanced Génifique is a culmination of 15 years’ of research, harnessing the power and possibility of microbiome science to contain a unique complex of 7 pre- and probiotic fractions. It is proven to strengthen the skin’s microbiome and helps the skin to recover 77% faster.

Formulated with Bifidus Prebiotic, Hyaluronic Acid, and Vitamin C, the Lancôme Advanced Génifique accelerates the skin surface barrier recovery for stronger skin in one drop. A strong skin barrier helps to lock in hydration and defend against external aggressors including pollution, cold, and dry weather. It also improves elasticity and betters the appearance of fine lines caused by dehydration or due to thinning skin, which can eventually deepen into wrinkles.

After 7 days, skin is youthfully radiant. After only one bottle, skin is smoother and looks visibly glowing, more even, firmer and smoother. Major signs of ageing are noticeably improved.

As part of the brand’s continued efforts to empower women, Lancôme will be supporting Daughters of Tomorrow (DOT) as their appointed charity for the Beauty Tech Flagship. By deep-diving into the practical day-to-day constraints of these women, Daughters of Tomorrow offers hand-holding and individual coaching to help each woman reach regular and sustained employment, and supports existing training and workforce-related agencies by connecting volunteers and community resources to enable each woman on an individual level.

With every registered sample sign-up, a $5 donation will be made to Daughters of Tomorrow to support underprivileged women in their back-to-work journeys. Consumers can also enjoy 49% savings on Lancôme Advanced Génifique set and receive a Tiffany Young signed tote bag* with purchases made at Takashimaya online.

Korean girl group Girls Generation lead vocalist Tiffany Young will be making a guest appearance on 24 August 2022 with special activities lined up during the event. 

From 25 August to 7 September 2022, visitors to the Flagship can redeem a FREE 7-Day Sampling Kit from the Génifique Vending Machine, consisting of the brand’s best-selling Advanced Génifique Serum and Eye Cream upon completion of the Skin Screen consultation.

For more information or to sign up for your slot to explore the Beauty Tech Flagship, visit Website 

The Lancôme Beauty Tech Flagship
25 August – 7 September 2022
Mandarin Gallery, 333A Orchard Rd, Singapore 238897
Open to Public