Luxottica’s Oliver Peoples and Brunello Cucinelli Launches Exclusive Collection

Oliver Peoples and Brunello Cucinelli has launched their first collaboration. The partnership is presented through a campaign inspired by cinematic elements of Italian tradition combined with the charm of California.

The campaign highlights a shared value of both brands –modern design marked by a legacy of excellent craftsmanship featuring five classic styles that embody the understated elegance of the cinematic elements of Italian tradition combined with the charm of Califonia. The collection features the shared value of both brands – modern design marked by a legacy of excellent craftsmanship.

The Brunelli Cucinelli & Oliver Peoples Eyewear Collection is infused with architectural influences from Solomeo, and references to the glamour of classic Italian cinema, the five-style collaboration marries their pioneering heritage and embodies the craftsmanship and humanistic standards of both brands. It is also the first eyewear endeavor for Brunello Cucinelli.

The search for harmony in shapes, keen research into colour, and utmost attention to creation have been the driving forces when designing the collection. The use of natural and refined colors, enhanced by the combination of frames and lenses, has created a palette that embodies the aesthetic of the Italian brand. The experience of Oliver Peoples has made it possible to combine the harmony of shapes with a fit that guarantees comfort and lightness. The precious details and fine materials complete the offer, adding a note of contemporary elegance to the entire collection.

Made in Italy, all five styles incorporate artisanal and exclusive attributes. From Brunello Cucinelli’s beloved Monile pattern translated into corewire, to Solomeo’s skyline as seen through archways of a medieval castle transformed into a signature breath logo, and even an iconic crest reimagined, Oliver Peoples looked to the Italian brand’s history and tradition for nuanced additions. The collection represents a harmonious expression of both, underscored by meticulous attention to detail.

The Brunelli Cucinelli & Oliver Peoples Eyewear Collection is now available globally, in Oliver Peoples and Brunello Cucinelli boutiques, online, and selected retail partners.