Quorn and The Soup Spoon Serve Up “Quornscious” Soups for World Meat-Free Week.
As part of the 2nd World Meat-free Week (17th to 23rd June 2019), Quorn®, a world renowned brand that commits to making tasty food that is both nutritious and sustainable, has partnered with iconic local soup chain, The Soup Spoon, to serve up a range of deliciously sustainable and wholesome soups for discerning Singaporeans.
Six seasonal meat-free soups inspired by various cultures around the world, as well as three creative meatfree renditions of The Soup Spoon’s popular classics, will be rolled out across all outlets from 4th June to 25th July, 2019. Packed with nutrient-rich ingredients, the nine exclusive meat-free soup creations – SumoStyle Nabe, Buttery Tikka Masala, Budae Jijigae, Konnyaku Jaga Wasabi Stew, Italian-Style Cacciatore, Moroccan-Style Tagine, SG Ragout, Tokyo-Style Stew and Hungarian-Style Goulash – creatively incorporate various Quorn® products, and are thoughtfully created by The Soup Spoon.
As part of the new #SouperQuornscious SouperChef Specials, the newly-launched soups include the tangy Buttery Tikka Masala featuring tasty and tender Quorn® fillet slices, hearty Sumo-Style Nabe incorporating Quorn®’s meat-free balls and spicy Budae Jjigae with Quorn® hot dogs that are high in fibre.
“As Singaporeans become conscious in choosing healthier and more sustainable dietary options, our partnership with The Soup Spoon will provide more great-tasting, meat-free alternatives. The new series of hearty and delicious soups are great interpretations of popular everyday meals that are also great alternative protein choices,” said Monique Suryokusumo, Vice President of Marketing in Asia, Quorn®. “We will continue to expand our partnerships with like-minded brands who share our belief in making nutritious, great-tasting foods that are at the same time, sustainable for our planet.”
Offering more ways for consumers to embark on their own #SouperQuornscious journey, Quorn® and The Soup Spoon will introduce meat-free versions of three selected mainstay soups in Take-Home Soup Packs, available from 4th June to 25th July. These creative meat-free interpretations taste just as hearty as their original versions and are perfect for health-conscious flexitarian consumers looking to reduce their meat intake. The three soups will also be scheduled in stores, every Monday of the week till 15th July. Customers can look out for these meat-free renditions of their favourite classics on these dates: Tokyo-Style Stew (10th June and 1st July), Hungarian-Style Goulash (17th June and 8th July) and SG Ragout (24th June and 15th July).
“We are always looking to add more meaningful options and variety to our range of soups that will appeal to our customers. As one of the few soup-specialty outlets in Singapore, The Soup Spoon is proud to lead the charge together with Quorn® this World Meat-free Week, in bringing sustainable yet nutritious and hearty soups from various cultures to customers,” said Anna Lim, Executive Director, The Soup Spoon.
From 4th June to 25th July, consumers will be given a “Choose Good” Challenge” stamp card at any The Soup Spoon outlet (with the exception of Khoo Teck Puat Hospital, KidZania, and Nanyang Technological University) when they purchase any meat-free soup. Each completed stamp card (with 8 valid stamps) entitles the consumer to one free regular-sized soup from the meat-free range.
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