The East Imperial Gin Jubilee returns to Singapore

Following a five-city tour of the region in 2018, the East Imperial Gin Jubilee will be making Singapore their last stop for it’s Grande Finale with a packed calendar of masterclasses and sipping events with some of the best gin brands available in the city.

Now on it’s sixth year promises Gin Jubilee is building its success on the East Imperial Gin Jubilee’s mission in furthering the Gin & Tonic’s appreciation, education and enjoyment in Asia.

This year, the festival’s programme will feature even better G&Ts by the growing calibre of bars found around the city, new gin brands coming on board to celebrate the occasion, the regional launch of a brand new East Imperial tonic water, and of course, yet another Gin Lane party to gather consumers around its gin-loving cause.

Here’s a preview of what guests can expect from this year’s East Imperial Gin Jubilee:

• During the week, consumers are encouraged to chart bar hops to sample the G&Ts made especially by this year’s participating bars and vote for their favourites.
• The Grand Finale of the East Imperial Gin Jubilee will see the crowning of Asia’s Best Gin & Tonic. Best Gin & Tonic winners from Kuala Lumpur, China and Hong Kong will join Singapore’s victor in competing for Asia’s Best Gin & Tonic title at a showdown on December 8. This year’s grand prize winning bartender will be given the option to score a three day, two night trip for the kick off to 2019’s East Imperial Gin Jubilee in Auckland, or visit the plantation in Java where East Imperial’s cinchona is sourced for its superior tonic waters.

• The East Imperial Gin Jubilee has signed on an impressive roster of more than 20 gin brands to power this year’s experience. Brands on board so far include award winning crowd-favourites such as St. George Spirits, Hendrick’s Gin, Citadelle, Roku Gin, Monkey 47, Fords Gin, Four Pillars and The Botanist. New brands being introduced this year include Rock Rose and Porter’s gins from Scotland, Hawthorn’s London Dry Gin and Cotswolds Dry Gin from England. Each brand will be paired up with this year’s participating bars for new interpretations of the gin and East Imperial tonic.
• This year’s Gin Lane aims to best 2017’s record of 5,500-and-some G&Ts served – but with an aim to minimise the waste it’ll produce. Held at 30 Maxwell Road on the evening of December 8 from 5 – 10:30 PM, bartenders from the participating bars will be presenting their G&Ts at this garden soiree style event for drinkers to savour. Featured drinks and dining-ware will be using the eco packaging technology by Singapore outfit TRIA. Their Bio24 food waste recycling programme, which will be activated during Gin Lane, will convert food and cocktail garnish scraps, cups and cutlery collected on the night into rich organic fertiliser that can be put back into the earth.

The East Imperial Gin Jubilee is happening from 30 November till 8 December 2018

For more information on this year’s East Imperial Gin Jubilee, please visit: https://www.facebook.com/ginjubilee/