The Shilla Duty Free partners with Dr.Jart+ to launch first Singapore Changi Airport-inspired travel-themed NFTs.

The Shilla Duty Free, in partnership with Dr.Jart+, brings the world of travelling into the digital realm with the debut of the first Singapore Changi Airport-inspired travel-themed Non-Fungible Token (NFTs). Featuring iconic Singapore landmarks, the collaboration includes an exclusive set of two Non-Fungible Token (NFTs) and 9,000 Proof of Attendance Protocols (POAPs) while highlighting Singapore as a top travel destination, just as international travel continues to grow at Singapore Changi Airport.

Featuring the work of graphic illustrator and 3D Art designer, Matssssal, the POAP and NFT artwork depicts Dr.Jart+’s white tiger mascot wearing an outfit inspired by the brand’s top-selling Cicapair franchise and its key ingredient, tiger grass.

As part of the collaboration, Dr.Jart+’s white tiger mascot leads travelers on a wondrous adventure to explore Singapore’s landmarks. Through digital-first innovation, consumers and NFT enthusiasts worldwide can collect the complimentary POAP and stand to win one of the two limited edition NFTs through a contest from 10 August to 31 August.

To enter, simply submit a Singapore or travel inspired name (in English, up to 5 words) for the set of limited edition NFTs on The Shilla Duty Free website. The top two creative submissions will each win one of the two NFTs and one year’s supply of skincare products from Dr.Jart+ (worth S$1,000), with winners announced on 6 September via The Shilla Duty Free’s website, Facebook and Instagram; the NFTs will be minted and released to each winner’s digital wallet address provided in the entry form.

Travellers to Changi Airport can also take home a set of the brand’s most popular masks – Dr.Jart+’s Dermask Water Jet Vital Hydra Solution 2+1 set (3 boxes x 5 sheets) at S$50. This travel-exclusive set is available at The Shilla Duty Free in Singapore Changi Airport Terminals 1 and 3.

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