Aigner Launches Its Latest Panta Rhei Leather Spring Summer 2023 Collection
German luxury brand Aigner presents Panta Rhei, its latest collection of leather accessories for Spring/Summer 2023, as fronted by Georgia May Jagger.
An aphorism adapted from the ancient Greek phrase attributed to the philosopher Heraclitus, Panta Rhei — which means ‘everything flows’ — presents a stunning duality of sinuous shapes and sumptuous materials, contrasted with precious hardware and solid, architectural silhouettes.
The campaign comes to life in a series of bright, stark visuals paired with Georgia’s effortless London cool, a perfect contrast to striking colours such as Flux Red to timeless classics like Pecan Brown — a signal of how Panta Rhei brings the famed brand into a whole new generation.
The collection celebrates a harmonious togetherness and flow in everything, an essence captured perfectly by Georgia May Jagger in a series of images and film. Daughter of music legend Mick Jagger and top model Jerry Hall, Jagger represents a look that celebrates uniqueness, exudes a self-evident nonchalance, as she playfully experiments with different styles.
Jagger’s campaign outfits were custom-made and staged by the celebrated British fashion stylist and photographer Cathy Kasterine. These specially-crafted pieces were inspired by pieces in the Panta Rhei collection:
With its strong DNA, Aigner creates classics that are timeless, honed with true craftsmanship, and effortless verve.
Panta Rhei showcases the best of the house’s creative expression, where traditional craftsmanship meets modern style. From the Cosmopolitan, modern, trendy –new ISA series, the fabric version with iconic Dadino print and a classic Aigner logo pattern – Diadora series, smooth leather and an A-logo design inspired by a style from the Aigner archive – new LUISA series, the Pam series which comes with a prominent link chain, elegant ring elements and Aigner’s signature A-logo and finally the Feminine and soft with a touch of retro glam, which conveys a simple and elegant aesthetic through its decorative seams, rounded handles and lines – the SURI series.
The Aigner Panta Rhei collection is now available in the Aigner flagship store and online
Aigner Flagship Store
Paragon Shopping Mall, 290 Orchard Road #02-11
Operating Hours: Monday to Sunday from 10am to 9pm
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