Magnum Launches all-new Signature range, Magnum La Pistache and Magnum La Pêche

CONTENT: Luxe Society Asia

For the first time ever, Magnum has introduced a couture-inspired collection with bold flavour innovations with premium-quality ingredients such as pistachio and peach, paired and finished with a dip of Magnum’s iconic cracking chocolate tip that fans adore.

Each stick offers an immersive end-to-end ingredient-led experience, from the couture-inspired coating to the heart of the product, the indulgent gelato-core, creating an elegant masterpiece that combines bold textures with Magnum’s signature pleasure in every bite.

Magnum La Pistache – Rich pistachio gelato meets velvety pistachio ice cream, encased in a pistachio coating studded with salted, caramelised pistachio pieces. Finished with a dip in Magnum’s iconic thick cracking chocolate – every bite is a harmony of crunch, creaminess and pure pistachio decadence.

Magnum La Pêche – luscious peach-flavoured shell encrusted with peach-flavored pieces and finished with Magnum’s signature chocolate tip. Inside, smooth ice cream wraps around a fragrant peach gelato core, creating a layered, multisensory moment of pure indulgence.

The Magnum Signature range is now available islandwide. La Pêche comes in single sticks and Multipacks (3 sticks), whilst La Pistache is available in single sticks and Mini Multipacks (6 sticks). Single sticks are priced at S$4.28 each, with the Multipack and Mini Multipack available at S$12.12.

Spend a minimum of $45 on Magnum ice cream at participating retailers: FairPrice, Cold Storage, Sheng Siong, Prime, Giant & major eCommerce retailers and redeem Magnum Signature Keychain Camera, while stocks last.

Spend a minimum of $15 on Magnum ice cream at participating retailers: 7-Eleven, Cheers, and select Petrol Marts and redeem Magnum Signature Cup, while stocks last.